MonsterInsights is a popular Google Analytics plugin for WordPress Websites. Over 2 million professionals use the plugin, including renowned companies such as Microsoft, FedEx, PlayStation, and Bloomberg.  It is easy to configure and provides real-time statistics on your website visitors, popular posts, and most selling eCommerce products and offers more additional tracking and features. It lets you set up Google Analytics in WordPress without editing code or hiring a developer.

Using Google analytics dashboard reports, you can view all the important data from Google Analytics right in your WordPress admin area. It monitors your visitors and provides reports relating to your target audience, top referral channels, and many other things. It comes with advanced tracking features like event tracking right out of the box.

Whether you are running a business website or blog, getting accurate traffic data helps you to develop more relevant pages and boost income. For instance, business owners can set up eCommerce tracking to measure their online store’s performance, track form conversions in an instant, see which banner ads are most effective, and much more. Add more related keywords to your high-performing content and link them to other internal pages to encourage readers to spend a long time on your site.

Here are some important features of MonsterInsights, the most powerful and user-friendly WordPress analytics plugin in the market.

  • Save

Easy to Setup and Use

MonsterInsights is very easy to set up. Anyone can use it very easily. MonsterInsights UI is very User-friendly which makes it easier to use with just a few clicks and no need to touch any code. Its setup wizard will guide you every step of the way and connect analytics with a WordPress site.

Universal Tracking

MonsterInsights is more than just a plugin for integrating Google Analytics with your website. It lets you understand your website visitors and get to know the content they like, which device they use, how they find your site, and a lot more. Monsterinsights Offers Universal Tracking. This helps you to get more accurate data than any Other Google Analytics Plugin.

Google Analytics Dashboard

with MonsterInsights, you can view reports inside your WordPress dashboard. You can check how well your website is doing at a glance, without having to leave the dashboard. You will see a website analytics report right inside your WordPress dashboard with actionable insights.

  • Save

Real-time Stats

Get real-time stats right inside WordPress to see who is online, what they are doing, and more.

Real-Time Reports

You can find Real-Time Data and reports with MonsterInsights on your WordPress site. You can check the Active Users on your Site in real-time.

real time analysis report
  • Save

Easy Digital Downloads Tracking

If you are using Easy Digital Downloads on your website then you can easily track downloads of your digital products. MonsterInsights will track your website downloads and provide you with data in easy-to-understand reports.

Enhanced Ecommerce Tracking

1-click Google Analytics Enhanced Ecommerce tracking for WooCommerce, with the monster insights you can track eCommerce metrics in just a few clicks. With MonsterInsights Ecommerce Tracking, you can easily track your product sales, the most popular product, and find important data like which product has generated the most sales. Besides that, you also get to track top conversion sources, time to purchase, sessions to purchase, and add to cart and removed from cart through eCommerce tracking.

  • Save

LifterLMS Tracking

If you are offering paid courses or have a lifterLMS site then MonsterInsights can help you to track your courses’ signup data so you can understand which course is getting more signups and which one is not.

MemberPress Tracking

If you are using MemberPress Plugin to create a membership site on WordPress then MonsterInsights can help you grow your Membership site. MonsterInsights will track your Membership site data and provide your reports to make the right decisions.

Ads Tracking

If you are using an ad network Like Adsense or any Alternative then you can track your ads data with MonsterInsights. MonsterInsights will track everything like clicks, Impressions, CTR, etc. so you can know about your ads and which ad works best for you.

Popular Post Tracking

You can track and find the most popular posts or pages on your site with MonsterInsights.You can find which posts are getting more traffic so you can plan what type of content you should publish.

Referral Tracking

With referral tracking, you can find which marketing effort works and which does not. You can get detailed data about which marketing channel is sending you more traffic and which one is not. You can plan your marketing strategy according to that.

Page-Level Analytics

Get detailed stats for each post and page, to see the most popular posts, pages, and sections of your site.

Affiliate Link & Ads Tracking

If you’re a blogger or an affiliate marketer, then it’s important to track each affiliate link to see how they’re performing. But setting up affiliate link tracking in Google Analytics can be tricky for beginners. To help out, MonsterInsights tracks affiliate links right out of the box. Just specify the path and label of your affiliate link in the settings, and the plugin will take care of the rest…

EU Compliance (GDPR Friendly)

MonsterInsights EU Compliance addon, you can automatically anonymize and disable personal data tracking on the website.

Custom Dimensions

MonsterInsights, you can track your custom data reports to know more deeply about your website and user behavior. You can track authors, Categories, Post types, SEO Scores, and many others to get advanced data about your site.

Performance & Optimize

Using the MonsterInsights Search Console report, you can find the top 50 Google search terms. You’ll have to connect Google Analytics and Google Search Console with each other. Enable Google Optimize for testing, adjust speed & sample rate, and several other advanced features.

Facebook Instant Article Tracking

Normally, you can’t get enough insights about your Facebook Instant Article pages in your Google Analytics but if you use MonsterInsights then you can solve this problem and can track your Facebook instant article pages and can see important analytical data in reports.

  • Save

How to setup MonsterInsights

  1. Sign in to MonsterInsights and download the plugin. Head towards WordPress site upload MonsterInsights as a new plugin. After activation, a welcome message appears. 
download plugin
  • Save
  • Save

Click Launch the wizard to set up a plugin.

2. Next it will show you step-by-step instructions for configuration. Follow these steps and provide the required information about the site and click complete connection to save changes.

installation- guide-step-by-step
  • Save
  • Save

3. Next step is configuring the tracking setting. By default MonsterInsights automatically tracks all your external links and popular file types. 

recommended setting
  • Save

Enter your affiliate link path and assign a label to it.

affilated link tracking
  • Save

 Click Save and Continue again.

4. Install recommended addons as suggested by monsterInsights, Those addons are to track individual posts, forms, ad clicks, and others.

  • Save

 Finally, Click Finish setup and Exit Wizard.

The Pricing Plans for MonsterInsights

MonsterInsights has three pricing plans Plus, Pro and Agency.

MonsterInsights Plus Plan

Plus Plan is best for small businesses and publishers who have a limited budget and small sites but they want to grow more.

The Plan Normally Costs you $99.50 per year.

MonsterInsights Pro Plan

This Pro Plan is best for businesses and eCommerce sites that want to grow faster and want big results. The plan has everything which a site needs to grow.

It costs you $199.50 per year and you can use it on five sites.

MonsterInsights Agency Plan

MonsterInsights Agency plan is the best option for Marketing and web development agencies. If you are a Digital Marketing or WordPress Development Company Owner or have more than 10 sites then this Plan is best for you.

Agency Plan costs you $399.50 per year with 25 sites license

pricing and plans
  • Save


In Conclusion, MonsterInsights is a must-use plugin for WordPress websites because of its amazing features. In addition, the plugin increases the power of Google Analytics and provides you with reports in a very simple way on your WordPress site. If you want to grow your WordPress site/blog or eStore and want to convert that into an online money-making machine then you should try and use MonsterInsights Google Analytics Plugin. Further check MonsterInsights review for better clearance of idea.

The post contains affiliate links, so we may earn a small commission when you make a purchase through links on our site at no additional cost to you.

Leave A Reply