Appsero is an All-In-One Solution for WordPress Developers. It is the Ultimate Platform for WordPress Developers that helps to Manage Everything from One Single Place. It’s an amazing WordPress Analytics, Licensing & Deployment Tool. WeDevs has come up with a unique concept to lessen the burden for all developers by developing Appsero. Appsero, with these one-packed solution developers, can focus on their work rather than managing other boring stuff.

Appsero is a SaaS platform-based software solution, it will empower all WordPress developers thereby providing better tools for managing their plugins and themes. It is a powerful yet easily manageable tool for WordPress Developers.

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WordPress is mostly for developers with technical and non-technical backgrounds to maintain websites such as blogs, corporate,eCommerce, and business websites. However, they face the burden of dealing with the release, updates, and deployment of plugins and themes. Appsero, optimize and ease these factors that are crucial for maintaining WordPress plugins and themes.

Benefits and importance

Appsero enables WordPress developers to manage their plugins/themes in an optimized way. If they promote their products, upgrade the license of a theme or plugin, or know the reasons behind deactivating a plugin or theme then you can rely on Appsero. Appsero, which is free to use also includes other support related to email marketing, e-commerce, and software licensing for any plugin installation.

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“The main goal of Appsero is to help WordPress plugin and theme makers make better products for their users. Any person related to WordPress can get help from it.”

“Appsero is a new SaaS platform for WordPress developers. It is an excellent WordPress Analytics, Licensing & Deployment Tool.”

In short, it is currently the most comprehensive automated software & license management tool available out there.

Appsero comes with some unique functionalities to grow your product at a spectacular rate

Get Specific User Analytics with Less Effort

Customer is the key to the success of any product. You have to understand your target audience if you want to meet up their requirements with your product. So, To better understand your products and users, it is essential to collect the usage analytics of your product. That is how your product will stand out from the rest of the competition. 

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To make a quality product for your users, there’s no alternative for collecting the usage analytics of your product. Features of your plugin are use for which purpose, it’ll be easier to shape your product better. 

However, several good factors have great importance on WordPress product development. Such as the number of active installs, installation growth, deactivation reasons, downloads, competitor analysis, most used languages, WordPress versions, PHP versions, etc.

 All you need is to connect your plugin or theme with your Appsero account. The rest is up to Appsero. You’ll be getting all the stats at your fingertips

Complete License Management (Whether you use EDD/WooCommerce/Envato – we have got you completely)

Software licensing is a must if you have a premium theme or both the free and premium plugin versions. Then You need to manage software licensing strictly. But, setting up licensing for your plugin or theme can be quite complicated. Apart from this, you may want to sell your products from different online platforms. Wouldn’t it be awesome if you could manage all your licenses from one central place?  

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Appsero allows you to easily handle the software licensing for all the popular systems from a single platform. It doesn’t matter whether you are selling your plugins or themes from your site (using Easy Digital Downloads/WooCommerce) or selling them through some marketplace Themeforest, you can integrate the licensing of your product with Appsero in under 5 minutes.

Deactivation Responder (Send an email to your users whenever they deactivate your plugin).

Have you ever wondered why your products get deactivated?

There could be many different reasons behind this but we can guess one thing easily. If the product can’t satisfy your user’s demand appropriately, it won’t add much value to them. For this reason, feedback is important from a user. Most amazingly, Appsero lets you capture deactivation reasons from the users. It means, Whenever a user deactivates your plugin or theme, a form will appear on their screen letting him/her share the reason for deactivation with you.

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 Also, there are some reasons which are common and you can easily set them beforehand. But if a user is facing a different reason or problem then he/she can share their opinion by clicking the “Other Field” option to share their issues in detail. 

After collecting all the data from several users you can set different customized and personalized arrangements for further analysis. Better yet, there is also an option to export the whole deactivation reasons to CSV using date filters

Deploy new updates to your verified Pro users with ease.

As long as you are offering the free version of themes or plugins to your users through the official WordPress repo (, you don’t need to worry about providing automatic updates to all users. Because WordPress repo delivers them directly to the users’ dashboard.

But when it comes to premium plugins or themes then you need an interactive system to reach every user with your updates. All you need to do is fill out a couple of fields, you can push an update to your Pro Users. After that, all your Pro users will get notifications directly on their WordPress dashboard and they can just upgrade their system to the latest version of your plugin like it’s a free plugin.

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 Not to mention that you can push these premium upgrades of your products only to the verified users only.

Easy &Continuous Deployment (deploy directly from your Git account Github/Bitbucket to

You don’t have to worry about providing a license for your free plugins if you have hosted the plugin in But what about the updates?

It’s been a while since weDevs has been working on the WordPress ecosystem, but for the last couple of years, there is a lot of time has been wasted on those old SVN repositories. To overcome these issues we have been fantasizing about a git-based plugin deployments workflow that will free us from those old SVN repositories. From this point of view, dealing with SVN should be a DevOps task. So, developers should not be concerned about this in this modern age. 

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As a plugin developer – you want to deploy something as early as possible to your plugin users. You want to push the latest and greatest as soon as it’s available. That’s where Appsero’s Push to Deploy feature comes to help.

Simply connect your Git account, and map your Git project with your account. you can release updates to your users in under 30 seconds

Deactivation Auto Responder

Customer retention plays a big role while selling your plugin and theme. Appsero takes you one step further with the deactivation workflow. You can allow an automated email from Appsero to your users. So, they will get an email as soon as they deactivate your product. It is called” Deactivation Auto Responder“.

Users will receive a personalized message as per the deactivation reason.

Offers Seamless Integration with Other Services

Appsero itself is a great platform to start with. But it didn’t stop there it makes it robust and flexible for all users. Appsero has seamless integration with Easy Digital Downloads, WooCommerce, and Envato. It allows you to sync all your existing licenses to Appsero with a single click. For Envato authors – the product order ID is treated as a license key. And let Appsero handle it from there.

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Also, Appsero supports some other vital integrations too. Such as:

  • MailChimp Integration
  • email Integration
  • Mailjet Integration
  • These email integrations will help you to build your email list easily.


There is a free version of Appsero but if you want to take better advantage of the software then you have to shift to a premium version. Depends upon no of customers you want to manage.

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Those days are gone when you had to handle all your plugin’s deployment, and licensing manually. weDevs has taken another big step towards achieving greatness with Appsero. Appsero comes with the goal handle all the pain of all the WordPress developers or experts. Managing multiple tasks at the same time is never easy, let alone managing the license, deployment, analytics, update, and deactivation of your software is a headache. By taking up the headache of their software’s complete operation management including deactivation data, comprehensive analytics, automatic update deployment, product licensing & more. In short, it is currently the most comprehensive automated software & license management tool available out there.

“Spend less time on managing, more time on coding.”

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